In one of the recent issues of Bloem en Blad magazine a catchy article was written about the fresh flower bags.
With comments, reactions and experiences of florists in Holland that use the bags frequently in their shop
The heather was: wonder bag for fresh flowers and time saving.
Annemarie Kromhout a florist specialized in weddings and larger events mentioned that she doesn't have to get up at 3 in the morning anymore to finish the last bits on the wedding day.
She can make them the day before the wedding and still guarantee freshness and quality of the flowers.
Hereby saving overtime of her staff resulting in a more economically justified production process.